Canadian Tire has signed on to play an important role in the Niagara 2021 Canada Summer Games.
An announcement was made on the partnership today that will see Canadian Tire Corporation become an official partner and national retailer of the Niagara 2021 Canada Summer Games.
Held every two years, alternating between winter and summer, the Canada Games are one of the only national youth multi-sport competitions in the world.
The games will be held in August of next year in Niagara.
"We are thrilled to partner with an iconic brand, like Canadian Tire, that champions the ideals of sport," said Doug Hamilton, Chair of the 2021 Canada Games Host Society. "We are excited that Canadian Tire will help us deliver a once-in-a-lifetime experience to thousands of Canadian amateur athletes at next summer's Canada Games. This partnership further demonstrates Canadian Tire's long-standing commitment to unite families, communities and the entire nation through sport."
"We are proud to support young, up-and-coming Canadian athletes at Canada's largest multi-sport event next year," said Kim Saunders, Vice-President of Community and Partnerships at Canadian Tire
Corporation. "It's no secret that at Canadian Tire, sport is in our DNA. Through our Jumpstart charity, we have a longstanding commitment to ensuring children have equal access to physical activity and play, so we couldn't be more proud to be part of the Niagara 2021 Canada Summer Games to unite amateur athletes from across the country in the name of sport."