Niagara residents can start using a new ride hailing service.
Zoom is set to hit the road later this week, providing rides between Niagara Falls and St. Catharines to start.
What sets Zoom apart from Uber or Lyft, is the fact it's locally owned and operated.
25-year-old Walid Al Hilaly owns the company and he tells the Standard, he has 100 drivers lined up to start.
Al Hilaly also says he is also planning to launch a Zoom Her service for women who are more comfortable having a female driver.