Seventy grocery stores across the province will begin selling wine tomorrow.
The move is part of the Liberal government's efforts to modernize the sale of wine and beer.
Up to 300 grocery outlets will sell wines by 2025 alongside 450 that will sell beer as well.
Sue AnnStaff with Sue Ann Estate Winery in Jordan tells CKTB's Roundtable, it's a good first step.
We asked her if there will be any two buck Chuck type deals that we see south of the border?
Staff says the government has set a minimum floor price of $10.95 for a 750 ml bottle, so that is as low as it can go.
The winning bidders for the first wine-selling licences include, Loblaws, Metro, Sobeys, and Walmart.